The latest news and articles from the team at Boomd
A true business partner for Amazon Sellers & Vendors, covering all Amazon marketplaces
AMAZON BRAND STORES
The Brand Store is a powerful tool for advertising and promoting your brand on Amazon. It’s a way to stand out from other sellers and reach a larger group of buyers. Stores are available for sellers and vendors with a registered and approved Amazon brand, at no additional cost. Invest in your brand store and…
AMAZON PPC
Amazon is the largest e-commerce platform in the world, bringing in $500 billion in revenue in 2021. Few people realise that it is also a huge advertising platform and to succeed as a Seller or Vendor on Amazon, you need the right marketing strategy. To implement it, you first need to understand what Amazon PPC…
AMAZON LISTINGS
A good product listing on Amazon means good visibility and search results. That’s why it’s important to use SEO (search engine optimisation) rules when preparing product listings. This will lead to better ranking in product searches, higher sales and ultimately will make finding products easier. Factors that should be considered include product titles, descriptions, bullet…
AMAZON SMALL AND LIGHT
The FBA sales model provides a lot of opportunities as you can read about in one of our other posts. However, when it comes to the sale of small products, with a small value, it is worth looking into the Amazon Small and Light programme. This programme is dedicated to a specific group of products…
SELLING ON AMAZON
Amazon’s platform offers great sales opportunities. Every seller can find a form of selling tailored to them. Selecting the right sales model is critical, and your decision may depend on which marketplaces you will be selling, and what you are selling. Amazon offers two main selling models: Vendor and Seller. Amazon Vendor An Amazon vendor…
AMAZON QUICK REFERENCE
The first encounter with the selling process on Amazon can be intimidating – you are bombarded by unfamiliar-sounding phrases, abbreviations and terms. The following glossary is designed to help those new to Amazon navigate the abbreviations, as well as more experienced sellers and vendors, in need of a little memory refresher! It’s not an exhaustive…
